New VW firm focussing on mobility services | Smart Highways Magazine: Industry News

New VW firm focussing on mobility services

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Volkswagen is launching a new company dedicated to car sharing and other “mobility services” in which people may need a ride but don’t necessarily want to own the car.

Associated Press reports that the German carmaker has set up a stand-alone enterprise, MOIA, which will be headquartered in Berlin and will “connect the car with the new mobility world.”  The report adds that the firm intends to challenge traditional notions of how to get around, particularly in cities.

VW has already invested in a ride-sharing app and is also focusing on the pooling business and says the “objective is holistic transport solutions that make individual transport and public transport more effective, thus avoiding unnecessary journeys and optimizing use of the existing road infrastructure.”

 
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