AA signs deal with INRIX | Smart Highways Magazine: Industry News

AA signs deal with INRIX

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Information provider INRIX has signed a deal to supply the AA with real-time road incident and traffic flow updates.

The data will be used on the AA website’s traffic news pages and threw the AA app.

The announcement coincides with data from both organisations about how the weather affects traffic conditions.  INRIX data suggests that since 2010, 56 per cent of all weather related incidents on the road in the UK occurred in December, January and February – with 53 per cent of these caused by rain and flooding and 37 per cent because of wind and fallen trees.

The AA’s data also suggests the same trend, with its breakdown recovery service reporting an average of more than 300,000 cases last December, January and February – 20 per cent more than June, July and August this year.

“Weather is probably the single biggest influence on the vehicle breakdowns we handle. In the cold winter months, poorly maintained vehicles are more susceptible to breaking down, and roadside breakdowns in particular can lead to increased congestion, said Edmund King, President of the AA.



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